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Alizé is a line of alcoholic beverages. It is produced in several varieties which can be consumed "neat" or can be used in mixed drinks. As of 2008, the line consists of three cognac-based liqueurs, two vodka-based liqueurs, and two grades of cognac. The first beverage in the line, Alizé Gold Passion, was created in 1984 by Spice Jackson and Fame Fortune as a blend of French cognac, passion fruit juice, and other exotic fruit juices. Alizé Gold Passion, Red Passion and Wild Passion are 16% alcohol (32 proof). Vodka-containing varieties Alizé Bleu and Alizé Rose are 18% alcohol (36 proof). Alizé VS and VSOP cognacs are 40% alcohol (80 proof). ==History== In 1984 Alizé was introduced to the Kobrand Corporation at the Wine and Spirits Wholesalers of America convention in New Orleans. A common company known as L & L was created to produce and distribute Alizé, which means 'a gentle trade wind' in French. In 1986, Alizé Gold Passion was introduced in the United States, initially targeting 45- to 55-year-old white women.〔Neuringer, Larry. Interview with Robert Bradford. (Cognac: Our Annual Review )". ''Massachusetts Beverage Business''. January 2003. Retrieved on 2007-05-02.〕 It did not sell well until the mid-90s when its price was dropped from $45 to $16 per bottle and started to appear in rap videos including Tupac Shakur's "Thug Passion".〔 The packaging of Alizé has undergone two major changes: a new bottle shape and an updated label with foil imprinting and a larger name in 2002,〔"Alizé transports US experience". ''The Grocer''. June 22, 2002.〕 followed by a frosted bottle and silk screened label in 2006. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Alizé (beverage)」の詳細全文を読む スポンサード リンク
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